Louis Philippe

Campaign Photography

TEAM

Brand:

Louis Philippe

Photographer:

Tarun Vishwa

Model:

Johan Samuelsson, Oliver Altman

Agency:

JWT India

Production Company:

SG Planet Model

Producer:

Salil Khurana, Manisha Agrawal

Service Company:

Progressive Productions

Producer:

Iván Gerő, Zoltán Haulis

Shoot Location:

Hungary - Cobblestone Streets of Opera,
Palatial Rooms of Wenckheim Palace

The photo shoot for Louis Philippe, which is one of the biggest, most famous clothing brands in India, was our first project from this amazing country.

We produced campaign photos for two collections, an elegant and a sporty Autumn/Winter collection.

Progressive provided full production services for a photo shoot of Louis Philippe’s elegant and sporty Autumn/Winter collections in Budapest, Hungary

Photos showcasing the “sporty” collection were shot at the Hungaroring Formula 1 track

In this project Hungary had to double for Peru, which was a very exciting challenge for us, as the country is nothing like Peru. Still, we had to find locations that resembled Peru, which was an almost impossible task, but with a lot of scouting and brainstorming we found the right places.

After lots of scouting and brainstorming Hungary successfully doubled as Peru in the project

The project also needed very flexible location management, since one of the locations was the Hungarian Formula 1 track , the Hungaroring, where car races took place every day until 6 pm.

We set up and executed the shoot at the Hungaroring Formula 1 track in the 3 hours between the races and sunset

We could start preparing for the shoot only after the races, therefore we had just 3 hours until sunset. We built a whole set, got the vintage cars and the performers in, arranged the props, and shot the whole thing all in these few hours.

This project was a great challenge, but the result speaks for itself.